Creating and Managing a First-Class Team

Excellent teamwork is the foundation to an effective marketing plan. The attitudes and skills of the team members can enhance or detract from the patient experience. Teams are not hired, they are created. In this comprehensive article, the author outlines the key elements that are essential to team building. These are proven principles that will help any orthodontist create team spirit in the office. Hiring tips, orientation guidelines, training information, and staff management essentials are all included. This article provides the orthodontist with the foundation needed to lead his or her team to success.